Hewlett-Packard Japan (HP Japan) on September 21, Inkjet announced three new models for individuals. For the press event held in Shanghai last Sun “INNOVATION for IMPACT” those who, out of consumer products that were unveiled at the event, “HP ENVY110” “HP Photosmart 6510” “HP Photosmart 5510” in the Japanese market are introduced.
Common feature of the 2011 winter model four major sections. The first is, they expand the smartphone features. HP is not only the ability to print directly from a mobile device to the printer in the same LAN over the Internet (using the E-mail) you can print from anywhere “HP ePrint” has to offer, for new iOS and Android as an app “HP ePrint Home & Biz” was prepared (pre-release apps).
This terminal iOS / Android, app to transfer files to a compatible printer HP ePrint more easily, as well as photos that were stored in the terminal, Excel files or PDF, HP’s dedicated servers and Web pages (and ePrint the same infrastructure) and how the output to a printer via. From available via the Internet, the company transferred to the printer attachment sent to smartphones after receiving the printed paper, and are expected to use. In addition, E-mail address assigned to the printer until it was hard to remember what is fixed and can now be changed to any email address via the HP ePrint Center.
Were recently released “HP ePrint Home & Biz” (Photo for iPad). Various data can be printed in the terminal while previewing. Place over the Internet is characterized by agnostic (= left photo). Here for the iPhone “HP ePrint Home & Biz”. If the UI is different for the iPad. In addition, all applications at this time in English. Will be localized for the Japanese (center = photo). Can print the content on the Internet without a PC “Print Apps” that the partners will continue to expand. Furthermore, although additional features are scheduled to automatically print the information for Apps regularly as new features need to be addressed in order for the application development, domestic partners are not yet available (right = photo)
The second is a standard feature of the wireless LAN. Both models feature a built-in wireless LAN 3, which is now introduced, the supplied software (CD-ROM) They are then automatically configure the wireless LAN connection to a PC by simply installing the “wireless” Automatic features .
The third is a compact body design. Together to ensure an integrated space-saving power supply, 102 mm in height of the body ENVY110, 161 ms Photosmart 6510, has been reduced to 146 ms Photosmart 5510.
The fourth-conscious energy saving feature now automatically turns off after two hours of power when no printer is used.
Compact and stylish design to suit the living room
Let’s look at an individual product. The company is a premium brand “ENVY” HP ENVY110 bears, the successor of HP ENVY100, this time to consider the harmony of the living room, which adopted the color scheme of white and off white.
4-color ink system (Integrated K + C / M / Y), up to 4800 × 1200dpi print resolution. Pages / minute black and white 7, making the output of sheets / minute Colour 4.5. Scan (1200 × 1200dpi) and copy (pages / min black 6 pages / min color 4) capability, built automatic duplex printing capability. Conjunction with the on / off, but a unique gimmick alive and well running the front panel LCD with Touch-type 3.45. Body size is 427 (width) × 336 (depth) × 102 (height) mm and weighs approximately 7.25 kg. The input tray has paper and 80 sheets A4. HP Directplus price of 98,200,002 yen, its direct sales sites.
To touch-type with 3.45 (= left photo). MS / SD on the right front (SDHC) slot for media / MMC corresponds to the direct printing (center = photo). Color cartridges (C / M / Y: dye-based) integrated and black (pigment) 2 (right = photo)
Meanwhile, HP Photosmart 6510 is a mid-range model, independent of color ink system 4 (C / M / Y / K) is adopted, up to 4800 × 1200dpi print resolution, printing speed sheets / min B & W 11, / My Colors 7.5 分Tonaru. As with scanning and copying functions ENVY110 (support automatic duplex printing), as well equipped with built-in touch-enabled LCD front control panel type as 3.45, MS Duo / SD (SDHC) slot for direct printing from media / MMC also provided. Body size is 436 (width) × 381 (depth) × 161 (height) mm and weighs 6.1 kg. HP Directplus price is 99,500,001 yen.
HP Photosmart 5510 entry model with a built-in LCD touch-enabled models of the type 2.36, and the print engine, but almost the same ink system HP Photosmart 6510, which omitted the automatic duplex feature. HP Directplus price is 28,100,001 yen, which is characterized by a standard feature with low-cost wireless LAN capability.
Focus on printing from mobile devices
Prior to HP is looking to seek to expand opportunities for mobile printing, has been proposed prior to the service industry, such as E-mail using HP ePrint. Printer as PC peripherals is already mature, while that is Menaku growth, most smartphones have been said close to 40 million domestic in 2014, to provide a printing environment highly convenient in this area by, poised to appeal the merits of the net-enabled printers can be used without a PC.
In fact, other printers that support network has been shipped already 10 million worldwide, the number of pages printed with HP ePrint six months from February to July 2011 was approximately 2.3-fold in Japan growing, and this demand will increase and the company hopes will continue.
Smartphone shipments forecast domestic IDC Japan (= left photo). Tends to increase the number of pages printed with HP ePrint (= middle photo). Print feature list for mobile terminals have been provided by HP (right = photo). Printable file formats HP ePrint Home & Biz, Web pages (iOS), E-mail, Jpeg, Word, Excel, PowerPoint, PDF, text file
Moreover, following the trend other companies, Epson “Smart printing” and “Mail print” canon “Sumafopuri” such as providing similar functionality, you can print anytime, anywhere “cloud printing” is a 2010 since that is one of the keywords. HP Japan is the leader in this field, promoting the development of new markets, and that up to 15% in three years share of around 8 percent.